After the excitement of this year's unexpectedly brilliant Big Brother, we're hungry for some fresh reality TV formats to help us idle our lives away.
Unfortunately none have been devised, but TV production companies up and down the land have been busy endlessly rehashing bits of other shows to make new ones, so it's not all bad news.
There's already lots of speculation about who will be deposited in the jungle for the next I'm A Celebrity... Get Me Out Of Here! Frankly, we're more interested in how the cast list for The Farm – which starts next Sunday on Five – is shaping up.
Among the "celebs" who will be giving up their home comforts to live on a farm with no running water or electricity are Paul Daniels, his lovely wife Debbie McGee, Ritchie from out of Five, Rebecca Loos and, last but by no means least, the incomparable Vanilla Ice.
Not to be outdone, Sky One are putting the finishing touches to their plans for Only Gay In The Village, a Simple Life-style show in which a pack of celebrity bummers will be dispatched to a remote area and left to their own devices.
Rumour has it that the completely not-ugly To Buy Or Not To Buy presenter Kristian Digby (he's the one in the picture) will be joined by Andrew out of Phixx, comedian Scott Capurro, and someone else who we have completely forgotten.
We can only hope someone has had the presence of mind to phone the local pub and advise them to stock up on Bacardi and Coke.
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According to Marxist theory, cultural forms such as opera, classical music and the literary works of Shakespeare all fall under the heading of high culture. Low culture refers to a wide variety of cultural themes that are characterised by their consumption by the masses.
We might not be Marxists, but we do know we loved Footballers Wives. If you do too, you'll know what this is all about.